You only have to think about the reception and the quality of the services

Does Revenue Management consulting have high costs? Here is the solution!
Imagine how it was to have an external office that deals with Marketing, Revenue Management, Brand Reputation, Cost Control and think how nice it was to pay the monthly service less than half of the inexperienced front desk employee salary.

If you are not satisfied with your room occupancy and you feel that there is not a fair compromise between costs and sales of your Hotel, then it would be advisable to think about the Revenue Management of Marketing Italia.
We will analyze your history, evaluate strategic pricing actions, and evaluate the most interesting sales channels and customer segments. The front office staff will be trained in the counter and telephone sales. Persuasive communication and a strategy for managing the reputation and quality of services will be planned. Finally, performance indicators for management control will be identified.

Revenue Management 
We will analyze the historical data of the accommodation in order to identify any critical issues in the sale of rooms and additional services. Subsequently, a strategy and parameters will be planned to evaluate its effective success. The results will be periodically verified and analyzed with you.

CORPORATE CHECK UP
EVALUATION OF CRITICAL ISSUES
IDENTIFICATION OF THE KPI AND OF REFERENCE PARAMETERS.
EVALUATION OF SALES CHANNELS
FORMATION OF THE HOTEL FRONT OFFICE
DESIGN OF A SHARED FORECAST
TARIFF PLANNING
IDENTIFICATION OF A COMPETITIVE REFERENCE SET
MEASUREMENT OF CONVERSION RATES AND PERFORMANCE INDICATORS
GLOBAL MANAGEMENT OF ONLINE SALES

Brand Reputation
We will do a netnographic analysis to evaluate how customers perceive your brand. We will then go on to identify the imputed negativity to make corrections and set up a reputational alert and monitoring system. We will then evaluate together a persuasive and effective communication line. We will take care of the management of your reputation by comparing with you to better manage the image of your company.

CORPORATE CHECK UP
ANALYSIS OF THE INDIVIDUAL REVIEW CHANNELS
SEMANTIC ANALYSIS
IDENTIFICATION OF A COMPETITIVE SET
ACTIVATION OF AN ALERT AND MONITORING SYSTEM
MANAGEMENT OF CORPORATE COMMUNICATION
MANAGEMENT OF ANSWERS TO REVIEWS

Cost Control
Sales performance alone is not sufficient to guarantee business success.
We will therefore integrate the results with a meticulous analysis of the costs, going to identify discrepancies and then make significant corrections, streamlining the company management.

CHECK UP COMPANY CHECK
IDENTIFICATION OF THE MAIN ECONOMIC-BUSINESS, OPERATIONAL AND PERFORMANCE INDICATORS
MONITORING OF FINANCIAL, ECONOMIC AND FINANCIAL FLOWS
RESULTS COMPARISON WITH REFERENCE PARAMETERS
ANALYSIS AND CORRECTIVE ACTIONS